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Starting July 24, 2020, at 12 p.m., William Hill, one of America’s leading sports betting company’s, will provide Colorado players with a premium gambling experience. For the first time, residents of this US state will have access to the 6 kiosks by this brand in Isle Casino Hotel and Lady Luck Casino in Black Hawk.

This event represents another milestone for William Hill and Caesars Entertainment in their long-term relationship established with a goal to expand sports betting in legalized US markets.

“We are thrilled to have the opportunity to expand our business in the state of Colorado with these new kiosks,” said David Grolman, President of Retail Operations – William Hill US. “Our relationship with Caesars Entertainment allows us to engage with Colorado sports fans in a new and exciting way. With the recent return of professional baseball, we think the timing could not be better.”

Known for its seamless kiosk experience, the company brings ease to sports bettors in the state with their user-friendly platform allowing for punters to establish new account wagering, make cash deposits, and much more. In addition, the company will provide localized features and odds catered specifically for the Colorado market.

Isle Casino Hotel and Lady Luck Casino Black Hawk Senior Vice President and General Manager, Ken Ostempowski said:

“We are thrilled to bring another amenity our valued guests can enjoy our newly renovated Casino. Our strategic partnership with William Hill will create an elevated gaming experience that features industry-leading wagering technology and allows us to further our position as Colorado’s premiere location to gamble.”

However, going forward, Hill has more in store for players living in this state. The brand will continue its expansion into the Colorado market with mobile sports betting. Pending regulatory approval, the app will launch before the professional football season.

The health and safety of customers as well as employees continue to be a priority for the company and its partners. Each retail location is following a thorough protocol for cleaning to ensure a safe experience for everyone involved.

About the Company

Founded in 1934 in the UK, William Hill established its offices in the US back in 2012. The company’s focus is on retail and mobile operations in Nevada. At the moment, the brand provides 113 race and sportsbooks in this state as well as a leading mobile gambling app.

Aside from several New Jersey venues, the operator is available in Indiana, West Virginia, Mississippi, New Mexico, and serves as the exclusive risk manager for the Delaware and Rhode Island sports lotteries.

Source:

“William Hill Brings Sports Betting Kiosks to Isle Hotel & Lady Luck Casino in Black Hawk, Colorado”, williamhill.us, July 23, 2020.

This content was originally published here.